Architecting Enterprise: Managing Innovation, Technology, and Global Competitiveness

Categorie

Business innovation

Winkel

Wordery

Merk

Palgrave macmillan uk

Architecting Enterprise: Managing Innovation, Technology, and Global Competitiveness : Palgrave Macmillan : 9781137366771 : 113736677X : 21 Mar 2014 : The discussion in this book provides an introduction to the concept of entrepreneurship and entrepreneurial business management. The author covers many elements of the entrepreneurial management discipline including choosing a business, organizing, financing, marketing, developing an offering that the market will value, and growing a business.

55.99 EUR