Managing New Product Development Projects : John Wiley & Sons : 9780471291831 : 0471291838 : 01 Sep 1993 : Today's competitive marketplace demands high quality and a fasttrack from drawing board to finished product. This guide shows howcompanies can gain a competitive edge by applying powerful projectmanagement tools to the product development process. The authorsfocus on speed to market, quality management, profitability, andmultifunctional teamwork. They provide tools for handling thetechnical concerns of project development and maintenance, as wellas people-related issues such as team motivation and the demands oftop management. Particular attention is given to saving time andstreamlining performance with the latest project managementsoftware. Chapters on everything from start-up to completion coverhow to: * Define the new product project aims and goals * Create a market-based specification for a new or modified productor service * Plan, develop, and schedule projects * Break down t