American Crew presents Pre-Styling Shampoos - the first shampoos that take your hair styling from 80% to 100%. They cleanse the hair and prepare it for styling so that your hairstyle can develop its full potential. The Pre-Styling Fiber Cleanser is an innovative, hair-strengthening shampoo for men that saves time while improving the strength and texture of the hair. Start your hair care routine with our Fiber Shampoo and its effective formula that gently cleanses the hair while strengthening each strand to create a strong foundation for your styling. The nourishing, texturizing shampoo does not weigh hair down and creates fuller hair with natural volume. It has restorative and strengthening properties that give your hair the structure and resilience it needs. The formula contains a sugar-based binding agent that penetrates the hair fiber, strengthening and regenerating the hair's inner structure. The lightweight formula adds texture, strength and control without weighing hair down, lea