Why Brand Protection Matters : Hydrangea Publishing LLC : 9798989932016 : 30 Apr 2024 : Unveil the Secrets to Safeguarding Your Business's Future When time is of the essence, ignorance is not bliss-it's a liability. Enter L.A. Perkins, an acclaimed brand protection strategist and top-rated intellectual property attorney ready to arm you with the knowledge that could save your business from costly mistakes and legal nightmares. In Why Brand Protection Matters, Perkins distills over 27 years of legal practice and courtroom litigation experience into a must-have resource for business owners, C-Suite executives, and entrepreneurs alike. With clarity and charisma, she unveils the critical steps necessary to shield your company's most valuable assets and secure exclusive trademark rights in the United States. From the beginning stages of entrepreneurship to the seasoned realms of business ownership, Why Brand Protection Matters illuminates the common pitfalls that can spell disaster for