ULTIMATE SMOOTH from Wella Professionals nourishes hair in just 30 seconds, with a smoothness that lasts up to 3 days*. Designed for those who want to control their frizzy, dry or dull hair. With more than 140 years of hair expertise, our scientists have combined Squalane and Omega 9 into a patented technology to nourish hair inside-out. * When using ULTIMATE SMOOTH Miracle Oil Serum if unwashed for 3 days vs untreated TEST RESULTS ULTIMATE SMOOTH Shampoo detoxes hair from metals with a gentle yet effective cleansing power and a luxurious lather. DETOX SHAMPOO: Formulated with Metal Purifier technology to detox your hair from metals. CLEANSING: This shampoo has a gentle yet effective cleansing power with a luxurious lather. ANTI FRIZZ: With Squalane & Omega 9 to deeply nourish hair inside & replenish hair outside. HAIR CARE ROUTINE: For best results, use with ULTIMATE SMOOTH conditioner, hair mask (weekly) and Miracle Oil Serum - ideal for self care or as a beauty gift. Free from anima