Category
Data mining
Store
Wordery
Brand
World scientific
REVIEW COMMENT ANALYSIS FOR E-COMMERCE : World Scientific Publishing : 9789813100053 : 9813100052 : 07 Jul 2016 : This book presents the recent achievements on the processing of representative user generated content (UGC) on E-commerce websites. This large size of UGC is valuable information for data mining to help customer/object profiling. It provides a comprehensive overview on the concept of customer credibility, object-oriented review summarization technology and content-based collaborative filtering algorithm. It covers a feedback mechanism which is designed to discover customer credibility, which is used to define the professional degree of review content; product-oriented review summarization for restaurants or trip arrangements, and introduced content-based collaborative filtering for product recommendation.
58 GBP
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