Reputation Analytics : The University of Chicago Press : 9780226029627 : 022602962X : 30 Mar 2023 : A scientific approach to corporate reputation from the field's leading scholar. Public opinion is a core factor of any organization's success?and sometimes its failings. Whether through crisis, mismanagement, or sudden shifts in public sensibility, an organization can run afoul in the span of a Tweet. In Reputation Analytics, Daniel Diermeier offers the first rigorous analytical framework for understanding and managing corporate reputation and public perception. Drawing on his expertise as a political scientist and management scholar, Diermeier incorporates lessons from game theory, psychology, and text analytics to create a methodology that has immediate application in both scholarship and practice. A milestone work from one of social science's most eminent scholars, Reputation Analytics unveils an advanced understanding of an elusive topic, resulting in an essential guide for aca