Grab your squad and experience the past, present, and future of hoops culture in NBA 2K24. Enjoy pure, authentic action and limitless personalized MyPLAYER options in MyCAREER. Collect an impressive array of legends and build your perfect lineup in MyTEAM. Relive your favorite eras as a GM or Commissioner in MyNBA. Experience next-level gameplay and lifelike visuals with your favorite NBA and WNBA teams in PLAY NOW.MAMBA MOMENTS Channel your inner-Mamba Mentality as you recreate Kobes most dominant and captivating performances during his rise to global superstardom. Revisit his early career triumphs as a young phenom, and progress through his transcendent journey from elite scorer to one of the greatest players of all time.THE GAME IS CHANGING (New Gen Only) Introducing PROPlaya groundbreaking new technology that directly translates NBA footage into NBA 2K24 gameplay. PROPlay delivers animations and movements via on-court NBA action for a generational leap in authenticity.MyCAREER