Lights Out : Mariner Books : 9780358567059 : 035856705X : 28 Jul 2021 : A WALL STREET JOURNAL BESTSELLER "If you're in any kind of leadership role?whether at a company, a non-profit, or somewhere else?there's a lot you can learn here."?Bill Gates, Gates Notes How could General Electric?perhaps America's most iconic corporation?suffer such a swift and sudden fall from grace? This is the definitive history of General Electric's epic decline, as told by the two Wall Street Journal reporters who covered its fall. Since its founding in 1892, GE has been more than just a corporation. For generations, it was job security, a solidly safe investment, and an elite business education for top managers. GE electrified America, powering everything from lightbulbs to turbines, and became fully integrated into the American societal mindset as few companies ever had. And after two decades of leadership under legendary CEO Jack Welch, GE entered the twenty-first century as America's most valuable co