Crisp colour and clarity on the colossal LG QNED. Our new chipset and dimming zones perfect contents so every pixel stays razor sharp.Smart alpha 5 AI Processor and 4K Gen7 auto-optimizes audio and brightness, for full immersive action.The sound system detects the layout of your room and where you're sitting to create a dome of sound around you, perfectly tuned to your room's unique acoustics.Come day or night, Brightness Control detects the light in your space and balances the picture accordingly for crisp and clear visuals.Advanced dimming technology ensures you see fine detail and remarkable true-to-life imagery, by operating dimming areas across the screen.Be mesmerized by incredibly rich colours, even more vivid than the world around you.Designed super slim, your screen blends seamlessly into your space and sits perfectly against the wall.