Janelle Beauty Book : Elani Publishing : 9780578408224 : 0578408228 : 16 Nov 2018 : The Janelle Beauty Book is a collection of homemade beauty treasures compiled by the founder of Janelle Beauty - Anika Janelle Pettiford. Janelle Beauty, founded in 2005, started as an indie beauty company for women of color with its slogan "only pure goodness" and its first hair product - Virgin Coconut Hair Serum. This treasure trove of recipes for the do-it-yourself crowd, gives you the confidence to craft your own hair smoothing masks, hair washes and body butters! Skin and hair nurturing ingredients like honey, pears, mangoes, avocados, coconuts are featured. Chocolate and strawberries also make an appearance in our recipes for body polishes. The book also incorporates a short memoir of the birth, meteoric growth and explosion of the brand Janelle Beauty.