Interrogating the Visual Culture of Trumpism : Routledge : 9781032609508 : 1032609508 : 26 Aug 2024 : Bringing together scholars from art history, visual studies, and related disciplines, this edited volume asks why Trumpism looks the way it does and what that look means for American-and global-society. Grouped into six categories, the essays in this volume tackle some of the most perplexing-and urgent-aspects of the Trumpist visual project. Two of the most striking aspects of that project are its use of novel commodity forms, including the iconic red baseball caps, as well as its embrace of social media. Trump's outlandish persona and striking physicality have lent themselves to caricature both from his critics and, perhaps more surprisingly, his supporters. That physicality-as well as his movement's hearkening back to a (mostly imagined) era of mid-twentieth-century prosperity-has also brought gender and the body into sharp focus. Perhaps second only to the aforementioned red hat is