Competitive Advantage : Morgan James Publishing llc : 9781642793680 : 17 Oct 2019 : Competitive Advantage helps leaders create a reliably profitable and sustainable learning portfolio that generates the sought-after impact.Based on a proprietary 25-driver Scoreboard created by Tracy King CAE, Competitive Advantage helps clients develop a profitable and sustainable business that makes a measurable impact on the industries they represent. Workforce disruptions, new technologies, and tight budgets place enormous pressure on professional association continuing education teams. Old learning formats and pricing models are failing. The risk of irrelevance is imminent as competitors step into the market, creating targeted learning programs faster and cheaper. Not to mention that learner expectations are changing: what they want, when they want it, and how much they are willing to pay for it.Competitive Advantage serves the professional association industry's leadership. Tracy helps leadership