Beautiful hair starts at the root, which is why Aveeno Colour Protect+ Blackberry & Quinoa Shampoo soothes the scalp. Colloidal Oats and a unique blend of botanical ingredients are blended into a pH balanced formula to improve the appearance of a flaky scalp and leave hair soft, shiny, and healthy. Aveeno Colour Protect+ Blackberry & Quinoa Shampoo supports a healthy scalp to give you beautiful hair. At Aveeno, they understand that beautiful hair starts at the root, which is why their pH balanced formula is combined with a unique blend of blackberry and quinoa. This helps to gently cleanse hair, prevent breakage, and reduce colour fade over time. This formula also contains Colloidal oats, known for their skin moisturising properties. The appearance of a dry, flaky scalp is improved, and hair isn't stripped of its natural oils, meaning it is left feeling soft and looking healthy and shiny. Key Features of Aveeno Colour Protect+ Blackberry & Quinoa Shampoo: For coloured hair Gentle enoug