Medium-Hold Gel Achieve effortless styling with Aveda's Brilliant Retexturing Gel, a medium-hold formula infused with plant-based proteins that enhance shine, suppleness and lasting control. Enriched with organic aloe vera, calendula and chamomile, this 150ml gel delivers a subtle, natural fragrance whilst nourishing your hair. Rooted in Ayurvedic wellness principles, Aveda combines effective performance with environmental responsibilitycruelty-free, sustainably packaged, and formulated with pure natural ingredients. Transform your hair care routine with a product that cares for both you and the planet.