The blonde shampoo is a mild shampoo that is enriched with strong violet pigments. They correct unwanted yellow tones and a golden glow in light or bleached hair. Blonde shampoo is sulfate-free. Can be used to get a colder look when building up color. Blond shampoo is built on silk proteins that are intensely repairing, glazing and softening. The silk proteins attach to a damaged cuticle layer and restore the water-repellent nature of the hair. The shampoo contains UV protection that protects the color and the hair against harmful rays. Application: Used as needed. If the hair does not lather the first time you wash, repeat the procedure until the hair does lather. Advantage: * Keeps the bright tone shiny and free of golden tones * Vegan * Sulfate-free. * Approved for Curly girl.