Wetter is better! It's Lip IV! Hydrating gloss stain. Instant wet shine. Over-time lip stain. Splash it! 1-swipe, instant vitamin glossy color with a unique lip-staining effect! Infused with Magnesium, Vitamin B12 and lip-quenching Coconut water. Lip IV is designed with water-breaking technology for lightweight intense pigments and a unique sensorial, lip-refreshing feel. The water within the formula is locked in lips giving lasting gloss. Use for instant wet-shine color that leaves a natural-looking, even lip stain. From sheer natural to a hint of vibrant color, there's a glossy tint for every look. Up to 12HR hydration, Even lip stain, Moisturized lip feel, One-swipe pigments, Instant wet-shine look