ICONIC London Enrich and Elevate Mascara curling, panoramic, instantly-volumising with a lash growth active. 5 key USPS: - Fluttery, curled & volumised panoramic lashes - Feels weightless on your lashes! - Kind-to-lashes formula with Symlash® - More than 7 out of 10 consumers said lashes looked longer (73%), more voluminous (71%), and more lifted (75%), after 4 weeks of use. - Ultra black formula – no tinting necessary! Introducing ICONIC London's first kind-to-lashes performance mascara that lengthens, curls and lifts with active growth agent, Symlash®, in the truly ICONIC formula! Get volumised, fluttery, panoramic lashes in seconds… Amp up your lash game with ICONIC London's brand new, (and already ICONIC), Enrich & Elevate Mascara. This is a magic makeup must-have that not only lifts and lengthens for a wide-eyed effect – but coats your lashes with lash-loving ingredients for up to 14-hours of wear* AND helps you work towards stronger, longer and fuller-looking lashes. In fact, 76%