Chamois Butt'r's founder, Steve Mathews, originally made this product for himself to fill a need for longer distances, to be longer lasting than our creams so he didn't need to reapply as much AND be easier to carry than an 8 oz tube of Butt'r. Ultra is very different from our other Butt'r creams (and for some rides, that's a good thing!). We spent six years perfecting Ultra balm's formula to be thicker than our anti-chafe creams for advanced protection and longer lasting comfort. Basically, Ultra is made to be applied and stay where you put it. We worked to perfect this formula with a select group of experienced long distance and ultra endurance cyclists as well as everyday cyclists and bike packers to ensure this balm was up to the test.Key Features:Solid balm, that softens to touch One application lasts all day Made for the most demanding anti-chafe needs but protects any skin areas (great to cover healing skin!)No petroleum! Made with high quality natural ingredients like beeswax,