Your beauty BFF: meet ICONIC's hydrating lipstick-super-balm hybrid, Melting Touch, formulated with Acai and Vegan Collagen. Treat yourself to unbelievable hydration, kissable shine and pillowy-soft plumpness with our brand-new Melting Touch Lip Balm. Supercharged with pout-perfecting ingredients like Acai Oil, Vitamin E and vegan collagen, the clever formula not only douses your lips in a wash of shiny, sheer colour but nourishes your lips with a layer of gorgeous moisture. Pucker up princess, Melting Touch Lip Balm is your new beauty bag BFF. A real multi-tasker, Melting Touch Lip Balm is your new go-to lip lover in 5 seriously lust-worthy shades. It instantly melts into your pout, dispensing a sheer wash of balmy colour together with ultra-soft nourishment and an addictively indulgent satiny texture. Easy-to-wear and a dream to apply, meet your go-to beauty balm that's ready to leave your lips practically perfect.