UX To Go : 360 Books, LLC : 9780988953581 : 0988953587 : 25 Oct 2022 : In a world where the user is king, companies are making the decision to invest heavily in design, as they realize that taking a user-centered approach and focusing on the customer's experience of their product or service has become a differentiating factor in innovation and success. This is where UX comes in. We get to be an advocate for the user every step of the way-giving them a voice throughout the product development process so companies can craft user-centered solutions that effectively solve their customers' problems, meet their needs, and, if we're lucky enough, exceed their expectations. In this handy, quick-start guide for wannabe UX designers, you will learn: The roles, titles, and duties found in UXWhat constitutes good (and not-so-good) designThe typical docs and deliverables produced by UXersThe role of user research in creating great experiencesThe importance of accessibility in designThe benef