For a Moment of Taste : HarperCollins India : 9789353574697 : 05 Mar 2020 : THE FIRST EVER IN-DEPTH EXPOS OF WHAT HAPPENS TO ANIMALS CONSUMED FOR WHAT IS, AFTER ALL, A FLEETING MOMENT OF TASTE. The world today eats more than seven times the amount of meat it consumed in 1950. In India alone, the figure has more than doubled in just the ten years from 2003 to 2013. To meet this growing demand, 77 billion land animals and trillions of fish are killed globally every year. These creatures arent just numbers. Each was a breathing, feeling being whose life was precious to it. But they were most likely reared in factory farming systems, alongside thousands or even millions of others in severe confinement, to mass-produce cheap meat and dairy foods. For a Moment of Taste is a probing, revelatory work by Poorva Joshipura, a senior member of the People for the Ethical Treatment of Animals (PETA), that draws on her investigations into the treatment of animals as part of standard but shocking indu