Gel for natural shine and strong hold. Shapes any style with lasting hold, creates noticeable and visible fullness. Fixing active ingredients give the styling hold all day. Shine enhancers give natural-looking brilliance. The mild, alcohol-free formula does not dry out the hair. pH 5.5.Application: Distribute a small amount in the hands and work into damp or dry hair.Mitch - MITCH® is a high-performance hair care series, tailor-made for the modern man.Cleanse & Condition.Suitable for all hair types. The MITCH® shampoos and conditioners convince with fresh fragrance and easy handling.Style & Finish (Shape & Strengthen)Light hold. MITCH® light hold products allow flexible styling and are perfect for classic styles and wet looks.Medium hold. MITCH® medium hold products have a fine texture and are suitable for any styling. Ideal for groomed, uncomplicated looks.Strong hold. MITCH® strong hold products add strength and body to even fine hair and are particularly suitable for extreme looks.