The John Frieda Volume Lift Collection: Optimism is good for you! Because with positive thoughts and a good mood, we master the daily challenges in life much more easily: We are bursting with energy, are more courageous, more self-confident, more satisfied and ultimately more successful. John Frieda Volume Lift, the follow-up collection to John Frieda Luxurious Volume, lifts the hair - and with it the mood. Fine and flat hair is transformed into naturally soft and nourished hair full of bounce and volume. Tangible and visible volume for a unique high feeling. With silk-oxygen technology. Gently cleanses and prepares hair for voluminous styles.Directions: Gently massage into wet hair and rinse thoroughly. Follow with Volume Lift Conditioner.Result: naturally soft, well-groomed with full bounce and volume - from the 1st application.