AVEDA Rosemary Mint Purifying Shampoo is a cleansing shampoo made with 97% naturally derived ingredients* - formulated with micelles and white vinegar, it gently and thoroughly cleanses, while the invigorating aroma with organic rosemary, peppermint and spearmint invigorates the senses and improves concentration. For a squeaky clean hair feel with great shine, all without weighing it down.*Gained from plants, non-petroleum-based minerals or water.Features of AVEDA Rosemary Mint Purifying Shampoo.Micelles gently remove product buildup and other impurities without affecting the natural balance of the scalp and hairwhite vinegar gently cleanses the hairsilicone-freeSave and reduce plastic consumption, when buying a liter bottle.1 liter costs 25% less per ml**Use up to 28% less plastic per liter**.** When buying a liter bottleApplication: Massage into wet hair. Rinse. Then apply AVEDA Rosemary Mint Weightless Conditioner.