Video Marketing Simplified : Econo Publishing Company : 9781648303357 : 1648303358 : 27 Apr 2021 : Prior to television, commercials used to be aired on the radio. Before radio, businesses used to advertise their wares in a variety of different ways, mostly through print media. Even before print media, metal signs depicting the nature of the product were produced. For as long as there have been people in business, they have sought different ways to advertise their business. The purpose was to get more sales leads and generate more revenue for the business. Things have not changed. Although advertising has come a long way, the nature of the reason for advertising has not changed since the days of the metal signs. Radio commercials used to often feature jingles. The purpose of these jingles were to make the listener remember the product. Remember that people could not visualize the product back then, so they identified with the jingle. Commercial jingles were so popular, they were also la