The definitive guide to a new generation of natural beauty, skincare and makeup. This honest, expert book will teach you how to recognise what your skin needs and how to buy the best products for you. It offers both time-honoured and modern techniques, tips and guidance for all ages, and showcases the powerful natural ingredients and brands that all beauty lovers should know about. 'Imelda and her team have been teaching their customers, including me, about the best botanical brands out there for years. Now all their experience is bound together in this wonderful beauty guide.' Melissa Hemsley 'Imelda is the go-to person for natural beauty in London, I’ve learnt so much from her and her team' Ella Mills, Delicious Ella 'I can't put this book down #bestbeautytips' Tata Harper