Strategic Interpersonal Communication By John A. Daly, John M. Wiemann

Category

Groups & group theory

Store

Wordery

Brand

Taylor & francis

Strategic Interpersonal Communication : Routledge : 9780898599572 : 0898599571 : 15 Mar 1994 : This book discusses how people go about achieving their social goals through human symbolic interaction. The editors' collective presumption is that there are more or less typical ways that people attempt to obtain desired outcomes -- be they persuasive, informative, conflictive, or the like -- through communication. Representing a first summary of research done by scholars, primarily in the communication discipline, this volume seeks to identify and understand how it is that people achieve what they want through social interaction. Under the very broad label of strategies, this research has sought to: * identify critical social goals such as gaining compliance, generating affinity, resolving social conflict, and offering information; * specify, for each goal, the ways, or strategies, by which people can go about achieving these goals; * determine predictors of strategy selection -- that is,

135 GBP