This Izumi Tonic Strengthening Conditioner nourishes, repairs, and thickens fragile hair. Formulated with rice water to strengthen and repair, izumi tonic conditioner leaves hair 16x stronger* and reduces split ends by up to 81%*. This conditioner is best for your daily dose of nourishment and strength for smoother, thicker hair. It features a nourishing formula that moisturises and thickens hair, leaving it softer with a glowing shine. Inspired by a japanese haircare tradition, the izumi tonic range is formulated with rice water, known to restore damage, prevent future breakage, and reveal healthier & smoother hair. SHU UEMURA source their rice water from hyogo, japan in an eco-friendly manner. *system of shampoo, conditioner & serum vs. non-conditioning shampoo.