Sephora Collection shakes up the traditional satin lipstick codes with ROUGE IS NOT MY NAME. Its flexible and powerful formula delivers vibrant, long lasting color and 8 hour hydration in just one stroke. - Formulation type : Lipstick - Finish: Satin - Lip effect : Intense color, Long-hold, Hydrating NOT JUST A COLOR First it's the promise of a melting, ultra sensory lipstick that delivers explosive, radiant color from the very first stroke. How? The pigments infused in the formula are coated with oils, so that they reveal all their intensity in a luminous film of high coverage color. An easy-to-wear satin finish, available in 20 saturated shades, from the very nude to the ultra bold. AN ULTRA FLEXIBLE TEXTURE: NO CRACK, NO FADE, NO-BLEED Comfort without compromise! With its fine, extra supple, modern texture, ROUGE IS NOT MY NAME accommodates the movements of lips, staying comfortable all day long. Its long-wear color stays fresh, and doesn't fade, crack or bleed over time. And the re