Product Details The Scent of the Metaverse from Rook is the first NFT perfume ever created. When people think NFT, they usually think of digital images sold online with no palpable product delivered. Rook have done;things a little differently... The digital artwork the label sold as an NFT was in fact a digital invitation to a DAO (Decentralised Autonomous Organisation) - in simple terms, a discussion group. 30 people purchased the NFT ticket and through the group discussed what the scent of the metaverse would smell like and they also learned about the nuances of creating a perfume and the logistical complications of producing and distributing a fragrance. The Scent of the Metaverse: Verse 1 has now shipped to the co-creators of the scent who indeed now also co-own it. It's an interesting concept for Rook to use a digital world (the Metaverse) as inspiration for a fragrance and to create something that was familiar and unfamiliar at the same time. There is only a limited batch of this