Originally developed by Philip Kingsley at the request of the first US Olympic Synchronised Swimming Team, today Swimcap is both a summer saviour and must-have for swimmers all year round. Perfect for blondes, this conditioning treatment protects against the drying and damaging effects of both chlorinated and salt water, plus contains UV absorbers to extend the life of colour-treated hair. What's more, it will create a protective layer on the hair which shields it from the discolouring effects of chlorine, preventing hair turning green! Who is it for? Swimmers in sea-water and chlorinated water - whether you go for a dip on holiday or tackle 50 laps of the pool every day, Swimcap has you (and your hair) covered with the highest chlorine protection Sunbathers and holiday-goers - if you're spending a lot of time in the sun, Swimcap will protect your hair from UV rays. How does it work? The Sulphate and Paraben-Free formula contains Hydrolyzed Elastin which adds strength, body and elastic