This Body Building Weightless Shampoo, designed for men and women, is full of volumising ingredients, each carefully selected to give you the best body and bounce. Copolymers control flyaways and static; Natural Cellulose plumps and thickens the texture of fine strands; and Keratin Proteins help strengthen your hair and improve its overall fullness. Body Building Weightless Shampoo adds volume and bounce from root to tip. It also aids styling and blow-drying by making fine hair easier to control. Volumising shampoo for fine hair. Specifically formulated with keratin for fine limp textured hair. Offers gentle cleansing with maximum volume making fine hair manageable and easy to style.