Designed to put elasticity back into your dry, dehydrated locks, this hydration-boosting treatment helps to reduce breakage whilst adding beautiful shine.  The limited edition Bluebell Woods scent rescues hair strands that feel like straw, and helps to control frizz and tangles. The formula is clinically proven to reduce breakage by 46% after one use^, instantly adding shine and intense hydration for dry hair ^46% reduction in breakage after one use. Independent instrumental test. Benefits of Philip Kingsley Bluebell Woods Elasticizer: Intensely hydrates your hair Instantly adds shine Banishes tangles and frizz How to use: Before shampooing, thoroughly wet your hair and apply the Elasticizer in sections. Work into your hair with your fingertips. Cover your hair with a shower cap and leave to work for at least 20 minutes (the longer the better). Rinse well and follow with the appropriate Philip Kingsley shampoo, conditioner, and scalp toner. Finer hair textures should double-shampoo t