4K OLED technology with self-lit pixels for perfect contrast and 100% colour accuracy Intelligent8 processor with AI Super Upscaling Smart webOS platform with Freeview Play, Netflix, Disney+ and more, plus supreme connectivity OLED Motion keeps everything in focusperfect for sport AI Sound immerses you in the stadium experience LG SELF-LIT OLED technologyLG self-lit OLED is the pinnacle of TV technology. All of the screen's pixels are self-lit allowing for perfect contrast, 100% colour accuracy and volume, and the sharpest pixel-perfect details, creating an astonishing viewing experience. LG OLED enables uncompromised picture quality at any viewing angle so everyone in the room can enjoy the same stunning images regardless of where they sit. OLED technology also provides a safer and more comfortable viewing experience thanks to its flicker-free technology and certified low blue light levels. This means less fatigue to your eyes during those boxset marathons, nail-biting championsh