CAVIAR STICK EYESHADOW - Benefits:24HR Life Proof WearComfortable, Rich ColourGliding Creamy Texture Key claims:24-hour Long wear*24-hour Crease-proof wear24-hour Smudge-proof wear24-hour Fade-proof wear*24-hour Transfer-proof wearSweat proof & WaterproofDermatologist ApprovedOphthalmologist TestedSuitable for Sensitive SkinSafe for Contact Lens Wearers *Based on trainer technician clinical evaluation Consumer claims:100% said this eyeshadow is easier to use than my current eyeshadow formula after 24HRs of wear100% said this eyeshadow delivers creamy, effortless, non-tugging application after 24HRs of wear100% said this eyeshadow has one stroke color payoff & immediate color release after 24HRs of wear100% said this eyeshadow has just the right amount of play time to deliver the look you want after 24HRs of wear100% said this formula is buildable from sheer to an intense look after 24HRs of wear *In a US consumer study of 34 subject