A gentle moisturising balm that has been dermatologically tested to ensure its efficacy on even the most sensitive skin, including that of newborn babies, La Roche-Posay Lipikar AP+M Moisturiser For Dry Skin instantly soothes skin, relieves itchiness, and provides up to 48 hours of hydration.  Suitable for eczema-prone skin, the hypoallergenic balm features an exclusive AP+M (Aqua Posae + Microresyl) formula that helps to restore the skin barrier, consequently minimising dry skin flare-ups. Benefits of La Roche-Posay Lipikar AP+M Moisturiser For Dry Skin:  Suitable for all skin, including newborn babies and eczema-prone skin. Soothes and hydrates skin Relieves itchy skin Helping to rebalance and restore the skin microbiome, La Roche-Posay Lipikar AP+M Moisturiser For Dry Skin features thermal spring water from La Roche-Posay, to reduce irritation, along with 8% glycerin and 20% shea butter to restore the skin barrier and deeply soothe. How to use: Apply straight after bath or shower