Fitness, Technology and Society : Routledge : 9781138948037 : 1138948039 : 16 Oct 2017 : The fitness industry is experiencing a new boom characterized by the proliferation of interactive and customizable technology, from exercise-themed video games to smartphone apps to wearable fitness trackers. This new technology presents the possibility of boundless self-tracking, generating highly personalized data for self-assessment and for sharing among friends. While this may be beneficial ? for example, in encouraging physical activity ? the new fitness boom also raises important questions about the very nature of our relationship with technology. This is the first book to examine these questions through a critical scholarly lens. Addressing key themes such as consumer experience, gamification, and surveillance, Fitness, Technology and Society argues that fitness technologies ? by ?datafying' the body and daily experience ? are turning fitness into a constant pursuit. The book explores the o