You’ve never felt a tint like this... Welcome to the VIP (Very Important Plush!) life. It’s rich, it’s luxurious, and it feels oh so good. That’s right, it’s time to treat your lips to the 5-star tint experience they deserve. The plush-matte finish and soft-focus blurring effect make lips look smooth and velvety, while all-day moisture and a longwearing, lightweight formula help lips stay comfortable. Plus, the custom curved applicator easily outlines lips. Glide it on for major good luxe. - Smudge-proof - Water-resistant and humidity-proof - Doesn’t feather or bleed - Plush-matte finish for soft, velvety lips - Longwearing and moisturises lips for 8 hours* - Feels comfortable and lightweight CRUSHIN’ ON PLUSH: - 97% said it feels comfortable on lips all day** - 100% agree it feels cushiony** - 98% said lips look velvety** - 96% agree it gives lips a soft-focus blurring effect** - 96% said it feels silky** WHAT’S IN IT FOR LIPS? - Hyaluronic Acid helps smooth the appearance of fine lip