This book was first published 10 years ago and the new edition provides a wealth of practical and light-hearted advice for the digital age. From the fruit beloved of millennials (the avocado) to zebra crossings via humblebragging, selfies and vaping this book will guide you through the often bewildering world of contemporary conduct. The book has this take on the selfie stick "for some, it's a symbol of the hollow narcissism that epitomises our modern society, and for others, a useful device for capturing a group photograph or notable landmark."