The Roadie 24 enables bringing most wine bottles or 2 liter soda bottles, thanks to its tall form. Its shape makes it possible to pack between the back and front seats in many cars. The 18 can capacity leaves ample space for ice or cold packs: the manufacturer has left one third of the total volume for this use in the 18 can estimate. The manufacturer doesn't skimp on materials, quality, or cool (pun intended) names of different parts of their products with registered trademarks: - *Heftyhauler* carrying strap - *Lipgrip* side handles - *Quicklatch* buckles are easy to operate - *Permafrost* insulation - *Interlock Lid* - *Coldlock Gasket* - the same sort of a gasket you'd see in freezers - *Neverfail* hinges are made to last - *Bearfoot* material on the bottom prevents the cooler from sliding around - *Anchorpoint* system for strapping the cooler down