Can't Buy My Love: How Advertising Changes the Way We Think and Feel | Kilbourne Jean | Pevná väzba

Predajňa

ENbook.sk

Značka

Touchstone Pr

Many advertisements these days make us feel as if we have an intimate, even passionate relationship with a product. But as Jean Kilbourne points out in this fascinating and shocking expos , the dreamlike promise of advertising always leaves us hungry for more. We can never be satisfied, because the products we love cannot love us back. pWhen was the last time you felt this comfortable in a relationship --An ad for sneakers pYou can love it without getting your heart broken. --An ad for a car pUntil I find a real man, I'll settle for a real smoke. --A woman in a cigarette ad pMany advertisements these days make us feel as if we have an intimate, even passionate relationship with a product. But as Jean Kilbourne points out in this fascinating and shocking expos , the dreamlike promise of advertising always leaves us hungry for more. We can never be satisfied, because the products we love cannot love us back. pDrawing upon her knowledge of psychology, media, and women's issues, Kilbourne

16.56 EUR