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Pearson education limited
For courses in Sustainable Marketing or as a supplement to marketing courses that include sustainability as a focus. A lasting approach to marketing. As the engine that drives the global economy, marketing leaves an enormous footprint on the environment and societyTo help readers make a lasting impression in their marketing efforts, Martin/Schouten provides the concepts behind valuable—and lucrative—sustainable marketing strategies. Format Häftad Omfång 256 sidor Språk Engelska Förlag Pearson Education Limited Utgivningsdatum 2013-11-01 ISBN 9781292040899
1109 SEK
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