HIT YOUR LASH GOALS with New Lash Idôle volumising mascara. A revolutionary non-clumping mascara that targets every single lash for instantly longer, lifted eyelashes. This volumising mascara provides lifted, fanned out volume & renders a 140% eye-opening effect. It is a clump-free mascara that lasts for up to 24 hours while being easy to remove. It truly is the perfect mascara to hit all of your lash goals. Introducing a game-changing mascara wand with 250 different bristle sizes and 360 micro-bristles as well as a radical new gel emulsion mascara formula providing a feather-light feel and zero clumps that lasts up to 24h wear. BENEFITS: With Lash Idôle, get ready to hit your lash goals. After 1 week* of usage: - 95% saw instant lift - 95% saw a fanned-out effect - 90% saw clump-free lashes - 92% saw instantly longer lashes - 99% agreed it was lightweight to wear - 95% said it was easy to remove - 93% agreed it doesn’t flake *Consumer test – 103 women