''This remarkable book can be your secret weapon for bringing your idea to life.'' DAN PINK, bestselling author of Drive ''Whether you want to get ahead inside a company or build a startup from the ground up, this fascinating book is a must-read.'' REID HOFFMAN, co-founder of LinkedIn ''A super-readable and actionable look at how to make your ideas take flightWhether you''re pitching a brand new startup or an idea for your company''s next product, you''ll find a wealth of insights and stories throughout.'' MIKE KRIEGER, co-founder of Instagram No one makes it alone. But there''s a reason why some people can get investors or bosses to believe in them while others cannotAnd that reason has little to do with experience, pedigree or a polished business plan. Backable people seem to have a hidden quality that inspires others to take action. We often chalk this up to natural talent or charisma . . . either you have ''it'' or you don''t. After getting rejected by every investor he pitched