Before Kellan created The Story Arc, each course or book took months to create an outline, and then many more to complete the first draft. This took the better part of a year to create and often remained unfinished. Now, concept through completion of a book takes only 90 days or less.Even though he created this system for himself, he's taken hundreds of clients through the same process to help them build their products. He's battle-tested everything in this book. It works. Kellan knows from experience things that work and don't work - he shares it all.Stories are the lifeblood of our human culture and memory. In The Story Arc, Kellan teaches you how to powerfully organize, teach, and motivate with the stories that matter most to us. Those of our shared heritage and life experience.If you want to learn this craft, then this book is for you.Kellan is the author of numerous 1 best-selling books, including The Results Equation, Walking Without Fear, Meeting God at the Door, The TightRope o