Seven out ten employees don't feel happy and fully engaged at work-symptoms of workers who have run out of fuel. To re-engage and re-energize your employees, your organization's culture needs a boost of rocket fuel, says Carol Ring. Ignite Your Culture demystifies the concept of culture and provides an easy-to-follow framework for energizing that culture. Ring advocates a six-step IGNITE process, turning the nebulous concept of culture into a concrete business strategy. Her thought-provoking questions challenge leaders to raise their awareness about the true impact culture has on performance. Ignite Your Culture is filled with insights, real-life stories and practical advice based on the author's experience as a senior executive. Prepare to challenge your beliefs around corporate culture.