pbMaster the art and science of data storytelling--with frameworks and techniques to help you craft compelling stories with data.bp pThe ability to effectively communicate with data is no longer a luxury in today's economy it is a necessity. Transforming data into visual communication is only one part of the picture. It is equally important to engage your audience with a narrative--to tell a story with the numbers. iEffective Data Storytelling iwill teach you the essential skills necessary to communicate your insights through persuasive and memorable data stories.p pNarratives are more powerful than raw statistics, more enduring than pretty charts. When done correctly, data stories can influence decisions and drive change. Most other books focus only on data visualization while neglecting the powerful narrative and psychological aspects of telling stories with data. Author Brent Dykes shows you how to take the three central elements of data storytelling--data, narrative, and visuals--a