A practical and empowering guide to public speaking and becoming a more effective, persuasive communicator in all areas of life.The world is full of brilliant people whose ideas are never heard. This book is designed to make sure that you're not one of them. Even for the most self-confident among us, public speaking can be a nerve-racking ordeal. Whether you are speaking to a large audience, within a group, or in a oneon- one conversation, the way in which you communicate ideas, as much as the ideas themselves, can determine success or failure. In this invaluable guide from two of today's most sought-after communication experts, you'll learn to master three core principles that you can apply in a wide variety of situations Content Construct a clear and lucid architecture of ideas that will lead your listener through a memorable emotional experience. Delivery Use your voice and body in ways that engage your audience and naturally support your message. State Bring yourself into peak perf