Sometimes coming up with good Instagram captions can be really, really hard. Whether you're just starting an Instagram brand page or looking for new ideas, this handbook full of bulletproof Instagram caption ideas will kickstart the creative process and put writing captions on auto-pilot. I'm Oliver Swig. I am a marketing veteran that has worked in the social media marketing and branding space for over ten years. Throughout my career, I have always struggled coming up with new content ideas that inject personality and inspire my client's followers to take action. I wondered if there was an easier way, a perfect formula or bible full of great ideas I could keep coming back to. So, over the years, I have collected an essential list of high performing captions that I use to remix, reshuffle, and write posts always come out feeling fresh. I am excited to now make my caption templates public For me, these ideas have served as a golden handbook that I keep coming back to time and time again